Market Forecast By Product Type (Butter , Cheese, Milk, Cream, Yoghurt, Buttermilk, Ice Cream , Lactose-Free Dairy Products), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Store, Online) And Competitive Landscape
Product Code: ETC017997 | Publication Date: Jun 2023 | Updated Date: Jan 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Pakistan Dairy Products market currently, in 2023, has witnessed an HHI of 2835, Which has decreased moderately as compared to the HHI of 3429 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Report Name | Pakistan Dairy Products Market |
Forecast period | 2025-2031 |
CAGR | 7.3% |
Growing Sector | Milk |
The Pakistan Dairy Products Market report comprehensively covers the market by Product Type and Distribution Channel. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high-growth areas, and market drivers, which would help stakeholders devise and align their market strategies according to the current and future market dynamics.
The Pakistan Dairy Products Market is witnessing a steady expansion, propelled by rising health consciousness and increasing demand for nutritious food options among consumers.
According to 6wresearch, the Pakistan Dairy Products Market is anticipated to grow at a CAGR of 7.3% during 2025-2031. The milk segment is emerging as the fastest-growing sector, driven by a surge in consumption due to its nutritional benefits and versatility across various dietary applications. Additionally, the rising urbanization and disposable incomes are contributing to the growing demand for premium and value-added dairy products. The proliferation of modern retail formats, including supermarkets and hypermarkets, further enhances product accessibility and variety, supporting market growth.
However, the market faces challenges, including fluctuating milk production due to seasonal variations and the lack of cold chain infrastructure, which affects product quality and shelf life. Furthermore, the high cost of production inputs such as feed and energy continues to pressure profit margins. Despite these challenges, the market is expected to continue its upward trajectory, driven by innovation and increasing consumer awareness about the benefits of dairy consumption.
Key players in the Pakistan Dairy Products Market include Nestlé Pakistan, Engro Foods, and Haleeb Foods. Nestlé Pakistan is well-known for its extensive range of dairy products, including milk, yogurt, and cream, offering high-quality and reliable options to consumers. Engro Foods focuses on delivering value-added products such as flavored milk and butter, catering to the evolving tastes of the younger population. Haleeb Foods is recognized for its innovation in lactose-free dairy products, addressing the needs of consumers with dietary restrictions while maintaining the taste and nutritional profile of traditional dairy.
The Pakistani government is actively supporting the dairy sector through initiatives aimed at improving milk production and quality. These efforts include subsidies for dairy farmers to invest in modern farming practices and the development of cold chain infrastructure to reduce post-harvest losses. Additionally, the government is promoting the consumption of fortified dairy products to combat malnutrition, particularly among children and women. Policies to enhance the dairy sector's contribution to the national economy are also being prioritized, with a focus on increasing export potential and ensuring the sustainability of dairy farming practices.
The Pakistan Dairy Products Market is expected to experience significant growth in the coming years, driven by innovation in product offerings and a shift towards health-oriented dairy products. The increasing popularity of lactose-free and fortified dairy products reflects growing consumer awareness of dietary needs and preferences. Moreover, advancements in cold chain logistics and storage facilities are anticipated to improve product shelf life and distribution efficiency, further boosting market expansion. The rise of e-commerce platforms is likely to enhance product availability, especially in remote areas, contributing to the overall market growth. In summary, the market's future will be shaped by health trends, technological advancements, and the evolving consumer landscape.
According to Ravi Bhandari, Research Head, 6Wresearch, the milk segment leads the market, driven by its essential role in daily nutrition and its adaptability across various food products.
Supermarkets and hypermarkets dominate the distribution channel, providing a wide range of dairy products and catering to the consumer preference for one-stop shopping experiences.
The report provides a detailed analysis of the following market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Pakistan Dairy products Market Overview |
3.1 Pakistan Country Macro Economic Indicators |
3.2 Pakistan Dairy products Market Revenues & Volume, 2021 & 2031F |
3.3 Pakistan Dairy products Market - Industry Life Cycle |
3.4 Pakistan Dairy products Market - Porter's Five Forces |
3.5 Pakistan Dairy products Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Pakistan Dairy products Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Pakistan Dairy products Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Pakistan Dairy products Market Trends |
6 Pakistan Dairy products Market, By Types |
6.1 Pakistan Dairy products Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Pakistan Dairy products Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Pakistan Dairy products Market Revenues & Volume, By Butter , 2021 - 2031F |
6.1.4 Pakistan Dairy products Market Revenues & Volume, By Cheese, 2021 - 2031F |
6.1.5 Pakistan Dairy products Market Revenues & Volume, By Milk, 2021 - 2031F |
6.1.6 Pakistan Dairy products Market Revenues & Volume, By Cream, 2021 - 2031F |
6.1.7 Pakistan Dairy products Market Revenues & Volume, By Yoghurt, 2021 - 2031F |
6.1.8 Pakistan Dairy products Market Revenues & Volume, By Buttermilk, 2021 - 2031F |
6.1.9 Pakistan Dairy products Market Revenues & Volume, By Lactose-Free Dairy Products, 2021 - 2031F |
6.1.10 Pakistan Dairy products Market Revenues & Volume, By Lactose-Free Dairy Products, 2021 - 2031F |
6.2 Pakistan Dairy products Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Pakistan Dairy products Market Revenues & Volume, By Supermarkets & Hypermarkets, 2021 - 2031F |
6.2.3 Pakistan Dairy products Market Revenues & Volume, By Convenience Store, 2021 - 2031F |
6.2.4 Pakistan Dairy products Market Revenues & Volume, By Online, 2021 - 2031F |
7 Pakistan Dairy products Market Import-Export Trade Statistics |
7.1 Pakistan Dairy products Market Export to Major Countries |
7.2 Pakistan Dairy products Market Imports from Major Countries |
8 Pakistan Dairy products Market Key Performance Indicators |
9 Pakistan Dairy products Market - Opportunity Assessment |
9.1 Pakistan Dairy products Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Pakistan Dairy products Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Pakistan Dairy products Market - Competitive Landscape |
10.1 Pakistan Dairy products Market Revenue Share, By Companies, 2024 |
10.2 Pakistan Dairy products Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |