UAE Online Gifting Market is projected to grow at a CAGR of 15.9% during 2023-2029

In terms of product type, the non-combo segment accomplished the maximum revenue share in the UAE Online Gifting Market – 6Wresearch

The non-Combo gift type segment held the largest market revenue share in 2022 in the overall UAE online gifting market owing to the growing personalized gifting culture among consumers across the country. However, digital gift types would grow with the highest growth rate on account of the growing corporate gifting culture coupled with a shift towards the digital world.

According to 6Wresearch, the UAE Online Gifting Market is projected to grow at a CAGR of 15.9% during 2023-2029. The rise in the e-commerce sector in the last couple of years has been acting as a major growth driver for the online gifting market in the country owing to multiple reasons like high GDP per capita income, high internet penetration, and the increasing number of active social media users. Drawn by the convenience of online shopping, visa data shows that, the UAE consumer is an enthusiastic adopter of e-commerce, comparing favourably against benchmarks of both emerging and mature e-commerce markets. Around 63% of internet users in the UAE, shop online, with interest peaking during seasonal shopping events, such as Ramadan or White Friday sales.

With the growing e-commerce sector and increasing adaptation of online channels, the online gifting market in the UAE is expected to grow significantly over the coming years. With the presence of more than 60 nationalities in UAE, primarily consisting of Indians and Pakistanis, widely known for their gifting culture and festive celebrations coupled with the traditional gift-giving culture of UAE, the gifting market in UAE is strong.

According to Shivankar, Research Manager, 6Wresearch, by applications, the personal/residential sector garnered the maximum share due to the diverse population with the high number of gifting occasions. However, the corporate sector would show higher growth with developing services and MICE sectors in the country, along with the growing importance of enhancing employee engagement.

The UAE Online Gifting Market (2023-2029) report provides an in-depth analysis with 24 figures and 8 tables, covering 99 pages. The report comprehensively covers the market by product type, application, and region. The report provides a detailed as well as unbiased analysis of the ongoing drivers, opportunities/high growth areas, and trends of the sector which are projected to support the stakeholders to align as well as devise their market strategies as per the latest and future market dynamics.