Thailand Household Appliances Market (2020-2026) | Size, Share, Growth, Value, Revenue, Analysis, Trends, Industry, Segmentation, Outlook & COVID-19 IMPACT

Thailand Household Appliances Market | Country-Wise Share and Competition Analysis

In the year 2021, China was the largest exporter in terms of value, followed by Indonesia. It has registered a growth of 26.42% over the previous year. While Indonesia registered a growth of 3.21% as compared to the previous year. In the year 2017, China was the largest exporter followed by Indonesia. In terms of the Herfindahl Index, which measures the competitiveness of countries exporting, Thailand has a Herfindahl index of 3810 in 2017 which signifies high concentration also in 2021 it registered a Herfindahl index of  4530 which signifies high concentration in the market.

Thailand Household Appliances Market - Export Market Opportunities

Topics Covered in the Thailand Household Appliances Market

The Thailand Household Appliances Market report thoroughly covers the market by product and distribution channel. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Latest (2023) Development of the Thailand Household Appliances Market

Thailand Household Appliances Market has been steadily growing in recent years, and the latest development indicates growth over the coming years. The market is growing due to various factors such as urbanization, rising discretionary expenses, and increased consumer awareness. The major factors driving growth in Thailand Household Appliances Industry include surging demand for energy-efficient appliances. With growing concern over environmental issues and rising electricity costs, consumers are turning towards more sustainable options. This has led manufacturers to invest in developing an innovative range of eco-friendly appliances. The major trend shaping the future of this market includes the rise of smart technology. Moreover, smart appliances like refrigerators with Wi-Fi connectivity or washing machines with built-in sensors are assisting individuals to simplify their lives while offering greater convenience.

Thailand Household Appliances Market Synopsis

Thailand Household Appliances Market is forecast to grow in the forthcoming years. The main market segments include refrigerators, air conditioners, washing machines, and various smaller appliances such as blenders and toasters. The growth is mainly attributed to increasing urbanization which is resulting in a demand for compact & versatile appliances along with the need to save time due to busy lifestyles.

According to 6Wresearch, the Thailand Household Appliances Market is expected to grow during 2020-26. The market has witnessed significant growth over the last few years due to increasing urbanization and disposable income, the growing popularity of smart homes, and higher awareness about energy-efficient appliances. However, competition among key players and price fluctuations for raw materials could impede the Thailand Household Appliances Market Growth. The COVID-19 pandemic has also had a strong impact on industry operations with supply chain disruption and decreased demand.

COVID-19 Impact on the Thailand Household Appliances Market

The COVID-19 pandemic has prominently transformed the Thailand household appliances market, with lockdowns and social distancing measures weakening consumer demand for certain products such as air conditioners and refrigerators. Supply chain disruptions due to factory closures and transportation limitations have also created product shortages, resulting in higher prices. On the other hand, there has been a significant rise in demand for home entertainment systems along with reliable internet connections leading to more sales of routers.

Key Players in the Thailand Household Appliances Market

The Thailand Household Appliances Market which is a major part of the Asia Pacific Household Appliances Market is highly competitive with the presence of several key players that offer an array of products from refrigerators and air conditioners to washing machines and televisions, known for their innovative features and high quality.

• Samsung Electronics Thailand
• LG Electronics Thailand
• Panasonic Appliances (Thailand) Co., Ltd.
• Mitsubishi Electric Consumer Products (Thailand) Co., Ltd.
• Haier Electrical Appliances (Thailand) Co., Ltd.
• Electrolux Thailand Company Limited

Market Analysis by Product

Based on Products, the demand for air conditioners and heaters is growing due to the hot climate and the need for temperature control. With the surging popularity of smart TVs, streaming services, and other entertainment devices, the demand for Entertainment & Information Appliances is also gaining traction over the forecast period.

Market Analysis by Distribution Channel

According to Kapil, Senior Research Analyst, 6Wresearch, the E-Commerce channel is growing enormously and leading the Thailand household appliances market share owing to a gradual shift towards online platforms to purchase appliances mainly due to the convenience and competitive pricing.

Key attractiveness of the report

• COVID-19 Impact on the Market.
• 10 Years Market Numbers.
• Historical Data Starting from 2016 to 2019.
• Base Year: 2019.
• Forecast Data until 2026.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Thailand Household Appliances Market Outlook
• Market Size of Thailand Household Appliances Market, 2019
• Forecast of Thailand Household Appliances Market, 2026
• Historical Data and Forecast of Thailand Household Appliances Revenues & Volume for the Period 2016 - 2026
• Thailand Household Appliances Market Trend Evolution
• Thailand Household Appliances Market Drivers and Challenges
• Thailand Household Appliances Price Trends
• Thailand Household Appliances Porter's Five Forces
• Thailand Household Appliances Industry Life Cycle
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Product for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Refrigerator for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Air Conditioner & Heater for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Entertainment & Information Appliances for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Washing Machine for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Cleaning Appliance for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Cooktop, Cooking Range, Microwave & Oven for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Others for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Distribution Channel for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Supermarket & Hypermarket for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Specialty Stores for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By e-Commerce for the Period 2016 - 2026
• Historical Data and Forecast of Thailand Household Appliances Market Revenues & Volume By Others for the Period 2016 - 2026
• Thailand Household Appliances Import Export Trade Statistics
• Market Opportunity Assessment By Product
• Market Opportunity Assessment By Distribution Channel
• Thailand Household Appliances Top Companies Market Share
• Thailand Household Appliances Competitive Benchmarking By Technical and Operational Parameters
• Thailand Household Appliances Company Profiles
• Thailand Household Appliances Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product

• Refrigerator
• Air Conditioner & Heater
• Entertainment & Information Appliances
• Washing Machine
• Cleaning Appliance
• Cooktop
• Cooking Range
• Microwave & Oven
• Others

By Distribution Channel

• Supermarket & Hypermarket
• Specialty Stores
• E-Commerce
• Others