North America Video Game Market (2025-2031) | Outlook, Industry, Revenue, Forecast, Share, Growth, Trends, Companies, Value, Analysis & Size

North America Video Game Market Highlights

Report Name	North America Video Game Market
Forecast period	2025-2031
Market Size	USD 100 billion by 2031
CAGR	8.1%
Growing Sector	Smartphones and Tablets

Topics Covered in North America Video Game Market Report

North America Video Game Market report thoroughly covers the market by countries, device and type. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

North America Video Game Market Size Analysis

North America Video Game Market was valued at USD 90.1 billion and is expected to reach USD 100 billion, growing at a CAGR of around 8.1% from 2025 to 2031. The video game industry has witnessed a rapid growth in the past few years, with North America being one of the leading markets. With advancements in technology and an increase in gaming enthusiasts, this trend is expected to continue over the next decade.

North America Video Game Market Synopsis

The North America video game market has been one of the leading markets in the world, with a constantly growing value and a strong player base. With advancements in technology and increasing internet penetration, this market is expected to continue its growth trajectory in the coming years. According to 6Wresearch, the North America Video Game Market Size is expected to reach a significant CAGR of 8.1% during the forecast period 2025-2031. The growth of the video game market in North America can be attributed to several key factors. A significant driver is the widespread availability of high-speed internet, which has facilitated the expansion of online gaming and live streaming platforms. Additionally, the rise of mobile gaming, fuelled by the increasing affordability and performance of smartphones, has broadened the appeal of gaming to a larger, more diverse audience. Furthermore, advancements in technology, particularly virtual reality (VR) and augmented reality (AR), have significantly contributed to the market's expansion. These innovations offer immersive gaming experiences, which have drawn greater consumer interest, further accelerating the growth of the industry.

North America Video Game Market: Leading Players

The key players include Sony Interactive Entertainment, Microsoft, Nintendo, Electronic Arts, Activision Blizzard, Ubisoft. The market is enriched by numerous independent developers and smaller studios that bring innovation and creative diversity to the landscape. These entities often introduce unique games that challenge norms and experiment with new genres, further driving the market's dynamic growth.

North America Video Game Market: Government Regulations

North America Video Game Market is growing and government’s regulation and policies are helping in extension of the market. For instance, states like California and Texas provide substantial tax reliefs to gaming companies, thereby attracting major studios and nurturing the creation of new jobs in the sector. Apart from this, the government’s support for the video game industry is particularly notable. Provinces like Quebec and Ontario offer some of the most generous tax incentives and subsidies, which have helped turn cities like Montreal and Toronto into bustling hubs for game development. Quebec’s financial assistance and tax credit programs can cover up to 37.5% of labour costs for game development, making it an attractive destination for both local and international studios.

Future Insights of the Market

The future of North America Video Game Market looks promising due to various factors such as the increasing integration of artificial intelligence (AI) in game development. AI can enhance various aspects of gameplay, including more sophisticated non-playable characters (NPCs) and dynamic environments that adapt to players' actions, thereby creating more immersive and personalized gaming experiences. Additionally, the expansion of virtual reality (VR) and augmented reality (AR) gaming. As VR and AR technologies become more advanced and accessible, they are expected to offer gamers entirely new ways to interact with digital worlds.

Market Segmentation by Countries

According to Ravi Bhandari, Research Head, 6Wresearch, Canada is projected to attain more growth in coming years attributed to its government’s proactive support and the abundance of talent across the country. Cities like Montreal, Toronto, and Vancouver have become renowned centers for game development, attracting both local and international studios.

Market Segmentation by Device

Mobile gaming sector is projected to experience the most significant growth in future attributed to the widespread adoption of smartphones, improved mobile internet connectivity, and the proliferation of engaging and accessible mobile games.

Market Segmentation by Type

Online gaming market is forecasted to grow at a faster rate in coming years due to the increasing adoption of high-speed internet, the ubiquity of social media platforms, and the burgeoning esports industry.

Key attractiveness of the report

• 10 Years Market Numbers.
• Historical Data Starting from 2021 to 2024.
• Base Year: 2024.
• Forecast Data until 2031.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• North America Video Game Market Outlook
• Market Size of North America Video Game Market 2024
• Forecast of North America Video Game Market 2031
• Historical Data and Forecast of North America Video Game Revenues & Volume for the Period 2021 - 2031
• North America Video Game Market Trend Evolution
• North America Video Game Market Drivers and Challenges
• North America Video Game Price Trends
• North America Video Game Porter's Five Forces
• North America Video Game Industry Life Cycle
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Countries for the Period 2021 - 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By United States for the Period 2021 - 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Canada for the Period 2021 – 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Device for the Period 2021 - 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Console for the Period 2021 - 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Mobile for the Period 2021 – 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Computer for the Period 2021 – 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Type Market for the Period 2021 – 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Online Market for the Period 2021 - 2031
• Historical Data and Forecast of North America Video Game Market Revenues & Volume By Online Market for the Period 2021 – 2031
• North America Video Game Import Export Trade Statistics
• Market Opportunity Assessment By Device
• Market Opportunity Assessment By Type
• Market Opportunity Assessment By Countries
• North America Video Game Top Companies Market Share
• North America Video Game Competitive Benchmarking By Technical and Operational Parameters
• North America Video Game Company Profiles
• North America Video Game Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Countries

• United States
• Canada

By Device

• Console
• Mobile
• Computer

By Type

• Online
• Offline